Project: Customer segmentation is the practice of dividing a customer base into groups of individuals that are similar in specific ways relevant to marketing, such as age, gender, interests and spending habits. I was tasked to take the customer data and boil down the information into easily digestible info-graphics and implement it using it the agreed upon flash card format.
Segmentation Marketing
Flash Cards
I teamed with a copywriter to streamline the content. Once we shortened the copy to be digestible at a glance, I was able to design out the infographs and assign each category a color.
These cards were a big success  -  It was rewarding to see people referencing the cards meetings and sticking them up in their work spaces.
Campaign Design
Home Furnishings
Tips & Ideas
Homepage Design
Brand Evolution
Customer Segmentation
Style Guide Design
Email Design
World Centric Branding
Show More
This site was designed with the
website builder. Create your website today.
Start Now