Tips & Ideas Landing Page
Mega Module Article Page
Project: I was design lead on a complete
re-brand and launch of our content center.

Partnering with social media influencers
for the first time we were tasked to 
integrate their photography and content into the responsive framework of our core site. I worked closely with a Sr. Designer, copy and production to achieve an elegant and successful end result.

Challenge: The challenge was to replace the current 
Content Center framework with the framework of the core site. Doing this would create efficiency in that we would align Tips & Ideas site asset specs to match the core site which would greatly reduce the volume of production work.
Tips &
Challenge: re-invent a dull hero banner to create something exciting and clickable
Original wireframe
Campaign Design
Home Furnishings
Tips & Ideas
Homepage Design
Brand Evolution
Customer Segmentation
Style Guide Design
Email Design
World Centric Branding
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